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Mug Shots
Company - Storm
Date: 2015
Role: Senior Designer, Illustrator, Copy Writer, Art Director
rebrand of the existing range of Mug Shots and new product development. My role was to give the Mug Shot brand a idiosyncratic personality through the tone of voice and illustrations used on pack.
The new product development for Mug Shots required a collaborative effort to come up with new ideas of how we could exploit other sectors and also look at how we could elevate the position of the brand .
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